CIAA and Coca-Cola Reach Multi-Year Agreement to Renew Corporate Partnership

The Coca-Cola Company has signed a multi-year corporate cooperation arrangement with the Central Intercollegiate Athletic Association (CIAA), the nation’s oldest historically Black athletic league. Visit streaming.thesource.com for more information This arrangement renews Coca-commitment Cola’s as the CIAA’s official beverage partner and retains a 50-year-old relationship, making it one of the conference’s longest-running collaborations. “We’re thrilled […]