Starter Brings Unmatched Energy to Super Bowl LIX with Exclusive Activations and Collaborations

Starter is making its mark on Super Bowl LIX in New Orleans with a series of…

Crown Royal Premieres Cinematic Short Film Series Celebrating Whisky Craftsmanship

Crown Royal unveils the inaugural installment of a cinematic short film series highlighting the excellence of…

Missy Elliott Celebrates 52nd Birthday with Party Hosted by Crown Royal at Essence Fest

Crown Royal Golden Apple made its mark at Essence Fest by sponsoring the legendary Missy Elliott’s…

Rotimi Teams Up With Crown Royal to Celebrate ‘Coming 2 America’

Rotimi received a 2-for-1 for being apart of the legendary Coming to America franchise. In addition…

‘Coming to America’ and Crown Royal Enter Partnership for Limited-Edition Pack

With Coming to America set to hit Amazon Prime on the first Friday of March, the…

Ari Lennox and Anthony Ramos Release ‘If You Want me to Stay’ to Support Live Venue Relief Campaign

Ari Lennox and Anthony Damos have released a recreation of a classic Sly and the Family…