#fashion

Loving The Doux: How a Hip-Hop Inspired Brand is Making Haircare Fun Again

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Ever since Biblical times, women (and men) have taken pride in their hair with hairstyles often seen as a reflection of status, personality, and culture. Even during the worst years of the recession, research shows that the two categories that are immune to economic loss are alcohol sales and beauty expenditures (hair, makeup, and nails). […]

Opening Ceremony Announces All Stores Will Close This Year

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Looks like it’s grand closing for Opening Ceremony. The infamous brand will close all of its stores this year, co-founders Carol Lim and Humberto Leon said Tuesday. “It’s incredibly emotional for us to announce today that we will be closing our Opening Ceremony retail locations sometime in 2020,” the brand’s founders, Carol Lim and Humberto Leon wrote. “We’ve made […]

Fashion Brand Superdry Opens New Store in Telford, England

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According to ShropShirestar.com, the big wigs at Superdry have announced that they will be opening a new store for you fashionista across the pond. The store will be located in a town called Telford and will have its grand opening at the end of the month, Nov. 30. What makes Superdry so fly? Advertisement As […]

10 Independence Day Sneakers You Can Still Rock After the Fourth of July

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We hope everyone enjoyed the Fourth of July, even if most of that enjoyment came from compliments on your Independence Day-themed kicks. For those still celebrating ‘Merica’s 243rd year since declaring independence, there’s still a whole three days left of barbecue-hopping, rooftop parties or hopefully a family get-together that looks something like this classic scene […]

“Lyfestyle” Changes: How the Fashion Brand is Creating a New Look

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Teamwork makes the dream work. Or in this case, Lyfestyle is THE lifestyle. With a team 14 on deck for the up-and-coming fashion brand, the creative process is in full swing with design collaborations being debated on a daily basis. Furthermore, ideas of business strategy on how to execute the rollout of new pieces are […]