Today, entertainment company Mass Appeal announces its joining forces with Live Nation Urban to produce live event programming in celebration of Hip Hop’s 50th birthday. Visit streaming.thesource.com for more information Over the next few years, Hip Hop 50 Live will bring fans experiences that touch on all facets of the globally recognized culture. From Park Jams to Festival stages […]
East Harlem rapper and actor Dave East of Mass Appeal / Def Jam has released the visuals to his new single “Bet It” produced by Danny Wolf of Chaos Club, his first film of the new year since mid-December’s “Dear Summer (East Mix)”. This new four-minute offering created in partnership with DraftKings was expertly directed […]
This December, Showtime will kick off “Hip Hop 50,” its multiyear, cross-platform programming initiative celebrating the 50th anniversary of Hip Hop in collaboration with entertainment company Mass Appeal, with the premiere of three documentaries celebrating the storied history of the music genre. Visit streaming.thesource.com for more information Directed by Emmy and Grammy Award-winning music legend and […]
From its humble beginnings in a South Bronx community center room at 1520 Sedgewick Avenue to a billion dollar industry over the past 47 years, Hip Hop has earned its space in American pop culture. Now, almost a half century old, cultural legends and curators are preparing to celebrate the game’s tenure in traditional, yet […]
Nas let you know what his investment portfolio looked like on the “Sorry Not Sorry” single, but now the King of Queensbridge has entered another partnership. Visit streaming.thesource.com for more information Billboard reports, The Orchard, an independent music distributor, and a subsidiary of Sony Music Entertainment, has agreed to a new deal with Nas and […]
Legendary media personality since the late 1990’s STAR aka Troi Torain has recently insinuated on a recent episode of his show The Star Report that he is considering an offer to appear on an upcoming episode of the Drink Champs with N.O.R.E. of CNN and DJ EFN. STAR claims that the episode may be filmed […]
Dave East announced earlier this month that Karma 3 was coming soon. The Harlem rapper took to social media to reveal the tracklist for the Friday, August 14 release. Visit streaming.thesource.com for more information The 15 track project is loaded with talented features like Mary J. Blige, Trey Songz, Benny the Butcher, Popcaan, Young Dolph […]
Brooklyn battle rap legend Math Hoffa passed through N.O.R.E and DJ EFN’s popular Drink Champs podcast a few weeks ago, with the episode just dropping on all platforms yesterday. Visit streaming.thesource.com for more information A very first for the ever increasingly popular Drink Champs podcast, Hoffa is the first battle rapper to make an appearance […]
In a new interview with The Breakfast Club, legendary Capone-N-Norega rapper turned podcast king, N.O.R.E., talks recent producer battles, new music, and classic catalogs plus more with DJ Envy, Angela Yee and Charlemagne Tha God. Visit streaming.thesource.com for more information With socially distancing restrictions due to COVID-19 firmly in place, NORE chats with the shows […]
Dave East is officially in album mode. Visit streaming.thesource.com for more information Its been two years since the release of his last project, Paranoia 2, and he’s finally ready to tell his story. He hosted a two-part private in-studio session in Mass Appeal’s recording studio for Survival on Monday evening. I sat in during the […]
Universal Music Group, Nas and Mass Appeal have partnered together to launch Mass Appeal India, which is described as “an innovative new label dedicated to amplifying India’s burgeoning hip-hop culture on a global scale.” Visit streaming.thesource.com for more information Music Business Worldwide states the new label will be based within the Universal music India’s headquarters […]
Showtime, along with Mass Appeal, will debut an immersive Wu-Tang Clan tribute in New York City at Dolby Soho from May 16-19 in honor of the upcoming docuseries WU-TANG CLAN: OF MICS AND MEN. As the group marks the 25th anniversary of its breakout debut album Enter The Wu-Tang (36 Chambers), the “WU-SEUM” will feature […]
Nas has been making big moves over the past year, that momentum continues in a partnership with Mass Appeal and LiveXLive Media to curate urban-focused content, with the ability to distribute and produce as an entity. The team of Mass Appeal and Nas are to collaborate on a Slacker Radio station, while simultaneously working with […]
Hip-hop icon Nas, widely regarded as one of the most influential emcees of all time, releases a short film to accompany his 11th studio album Nasir via Mass Appeal/Def Jam Recordings. Visit streaming.thesource.com for more information Directed by Rohan Blair-Mangat, the short film touches on the many social issues currently and historically ingrained into his […]
Collab albums seem to be the wave, but we know few people have produced projects with their friends that truly have made us care. Of course, you got some: Jay-Z and Kanye, Redman and Method Man, Jada Kiss and Fabolous and Chris Brown and Tyga (yes, mixtapes count!). But for everyone one of those classics, […]
Less than two months after the release of his mixtape Karma, Dave East is setting the tone for 2018 with the release of his Paranoia 2 album. Paranoia 2 is a 15-track project with a unique list of features including T.I., Tory Lanez, Lloyd Banks, Marsha Ambrosias, Bino Rideaux, Pimp Pimp P, and Matt Patterson. […]
Being the outspoken individual that he is, Queensbridge’s King Nasir Jones has some choice words about race, politics and the current president of the U.S. Nas penned an open letter on his Mass Appeal website addressing some very controversial subject facing today’s society. See below. Visit streaming.thesource.com for more information The only way the black […]
The endless parade of Hip Hop heavyweights at SXSW was at an all-time high, but no show shut it down like Mass Appeal’s Live at the BBQ SXSW Takeover at Stubb’s BBQ. Visit streaming.thesource.com for more information On Thursday (Mar 16) the Viceland sponsored event opened with sounds from DJ Green Lantern with DJ Statik Selectah […]
A day before the release of his highly anticipated mixtape, Kairi Chanel, Dave East makes an appearance on The Breakfast Club and starts the interview with huge news. East is now officially signed to Def Jam. Visit streaming.thesource.com for more information After being signed to Nas’ label, Mass Appeal, for roughly two years he has […]
Less than two weeks away, Atlanta’s famed A3C Music Festival and Conference is set to kick off one of Hip-Hop’s biggest weekend as artists, fans, music lovers and professionals alike prepare to make the trek to what’s known as Hip-Hop’s biggest stage. Visit streaming.thesource.com for more information Outfitted with over 1,000 artists, 75 different shows, various panel discussions, […]
