new balance

Amine Lands Shoe Deal With New Balance

IMG 9711

Oregon rapper Amine has a new collaboration with New Balance. The athletic brand announced the shoe with the “Caroline” rapper via a billboard in Portland. Located on Martin Luther King Blvd., the billboard reads, “A Kid From Portland Has His Own Sneaker.” New Balance and Amine have combined their two brands together as an inspiration […]

Sports Super Agent Rich Paul Announces Klutch Athletics in Partnership with New Balance


Klutch Athletics, a new Black-owned sportswear company co-authored with New Balance, was just introduced by Rich Paul. The brand will support and assist all athletes through all phases of their athletic careers, including youth, collegiate, and professional sports. No matter their gender or sport, all athletes will receive high-quality training wear as part of Klutch […]

Joe Freshgoods and New Balance Team for JFG 90/60

JF1 31 1

New Balance and Joe Freshgoods unveil “Inside Clothes,” a campaign announcing the arrival of the New Balance x Joe Freshgoods 90/60, as a follow-up to “Outside Clothes,” which debuted in August 2021. The Joe Freshgoods 90/60 will be available exclusively on May 13th and globally, commencing May 30th, for a suggested retail price of $180 […]

Dejounte Murray Brings the Heat With Latest New Balance 327 Colorway

327 12

San Antonio Spurs guard Dejounte Murray is collaborating with New Balance to change the way people view the 327 models. Visit for more information The brand-new 327 “Heat Up” collection features the 327’s distinctive low-cut silhouette, exaggerated logo proportions, and rugged outsole pattern with a vivid, multi-colored design. Presented in a distinctive colorway, the […]

New Balance and NBA Announce Multiyear Global Agreement


The NBA and New Balance Athletics have announced a new multiyear agreement that will make the global athletic brand an official marketing partner of the NBA. Visit for more information “New Balance officially re-entered basketball when NBA Finals MVP Kawhi Leonard walked on court for the NBA All-Star Game in 2019,” said Chris Davis, […]

New Era and New Balance Release a 997H & 9FIFTY Cap With Detachable Logos

new era new balance H fifty cap detachable logos

Giving us a dose of “new new” steez, New Era and New Balance have joined forces for a special collaboration that includes the best gear from both brands: a 997H sneaker and a 9FIFTY Retro Crown cap. Visit for more information Advertisement Both offerings follow a similar color theme and an additional component that […]

Sweet! New Balance Gives the 997 a Chocolate Makeover

new balance made in us  brown with tan

New Balance is giving the 997 model a premium finish once again, this time putting on for all the chocolate lovers with a rich brown colorway for the popular silhouette. Visit for more information Advertisement Looking good enough to eat, this iteration of the 997 features a top-tier construction from heel to toe. The […]

10 Independence Day Sneakers You Can Still Rock After the Fourth of July

independence day sneakers for after july

We hope everyone enjoyed the Fourth of July, even if most of that enjoyment came from compliments on your Independence Day-themed kicks. For those still celebrating ‘Merica’s 243rd year since declaring independence, there’s still a whole three days left of barbecue-hopping, rooftop parties or hopefully a family get-together that looks something like this classic scene […]

Would You Pay $300 USD For This Leather & Metal-Crafted New Balance 997?

new balance made in us  black with grey leather metal

New Balance has always struck gold with its classic Made in US 997 sneaker, but now the silhouette is truly about to shine thanks to a new premium finish that features hits of leather and metal. Visit for more information Advertisement The upper is decked out in full-grain pebbled leather. The muted-out black colorway […]

Sometimes You Just Need a Classic Pair of Blue Suede New Balance M997s

new balance m oga blue grey

Following a step into the future of footwear by introducing the new X-Racer model, New Balance gets back to basics for a quick minute by delivering a fresh iteration of the M997 in a simple-yet-classic colorway. Visit for more information Advertisement The black, white and grey tones on the upper are hues that NB […]

New Balance Continues Its X Series For Summer With the X-Racer Model

new balance racer

While the 1400, 1500 and especially the 997 are classic silhouettes in the New Balance roster, we love that the heritage sportswear imprint is thinking towards the future as well with its X Series. After fresh drops with the X-90 “Reconstructed” Pack and the X-90 Recon in collaboration with Packer, NB unveils a new shoe […]

The New Balance 997 Arrives in a Perfect Blend of Grey With Pink

new balance  made in usa grey with pink

For those of you that were feeling the “Blue/Lime Green” New Balance 997 we got a look at last month, you’ll definitely want to check out the alternate “Grey/Pink” iteration that also debuted for the SS19 season. Visit for more information Advertisement Keeping things light with the tones on the upper, this color palette […]

Shop Now: New Balance “Coastal” Pack

new balance coastal pack

Putting us even further into a summer state of mind, New Balance just dropped a triple play of colorways for its 997 and 998 models, decked out in hues inspired by beachside sunsets. Visit for more information Advertisement We get two colorways in this pack for the 997, including “Tan/Teal” and “White/Peach,” both constructed […]

Shop Now: New Balance 991.9 Made In UK M9919FR

new balance   made in uk mfr

Sometimes you’ve got to give the people what they want all at once, and New Balance is doing just that by blending two of its signature sneakers together to create the 991.9 model in a spring-appropriate colorway. Visit for more information Advertisement Featuring the Made In UK branding that’s been a design staple since […]

Shop Now: New Balance 997 “Blue/Yellow”

new balance mlbl

The New Balance 997 silhouette has been given a nice range of colorways in recent months, including a “Mint Julep” iteration back in March and an Aimé Leon Dore collab just a few weeks ago. Now, the popular model gets a spring-inspired makeover in a vibrant “Blue/Yellow” colorway. Visit for more information Advertisement The […]

A Tribal-Inspired New Balance 1500 Colorway Is Arriving for Spring 2019

new balance

Fresh off a toast-worthy collab with Todd Snyder last week, New Balance returns to celebrating the 30th anniversary for the 1500 with a bold & fresh colorway that’s sure to keep the spring season of style pushing forward. Visit for more information Advertisement Opting for an eclectic, tribal-inspired print this time around, this 1500 […]

Todd Snyder Sends a Toast to New Balance With 990v3 Collab

todd snyder new balance v dark ale

Following the “Color Spectrum” 998 we spotted back in December, Todd Snyder and New Balance are back at it with more collaborative heat, this time bringing us a new 990v3 iteration. Visit for more information View this post on Instagram Introducing the Todd Snyder x New Balance 990 Dark Ale! Early access exclusively available […]