Drake has been showing plenty love to his city lately, from boldly shouting out the OVO affiliated Reps Up Crew and notorious Toronto borough Gway (short for Galloway, a neighborhood in East Toronto) to promoting P. Reign as ‘Next Up.’ Not to be forgotten, Gway native and Reps Up artist Sha Hustle is widely considered […]
OVO affiliate and Reps Up member, P Reign, dropped a freestyle titled “Ill Life 2” in anticipation of his upcoming tape, Dear America. P Reign has been declared as ‘next up’ by Drake. He shouted him out in his recent ‘We Made It’ freestyle, he let the word out: “OVO, Reps Up, and P. Reign is […]
Visit streaming.thesource.com for more information Earlier this week, we brought the premiere of Memphis emcee, June’s, latest video: “Big Pimpin.” If that was your introduction to his music and style, you may have come away thinking that he was flashy, balling rapper, who was a return to the glorious jiggy or bling bling era of […]
Drake‘s Octobery’s Very Own merchandise is now being sold at Nordstrom. The luxury retail store has included the rapper’s brand as part of a temporary pop-up collection entitled “Heartbreakers Club” that features brands like Been Trill, Hood By Air, Mark McNairy, VFiles and more. There are two pieces in the lineup: An “Original Owl” hoodie […]
Yesterday, Rolling Stone published an excerpt of their highly anticipated Drake cover story, which, naturally, received a lot of attention from the blogosphere. However, it wasn’t for his typical shout outs or for dropping some secrets; instead, it was for his fiery comments he directed towards Grammy darling and our Man of the Year, Macklemore. He called the […]
Colette will be carrying an exclusive collaborative collection with October’s Very Own starting Februray 17. If you’re in Paris make sure to go by the store 213 Rue Saint-Honoré as Drizzy will also be making an in-store appearance on February 24. Visit streaming.thesource.com for more information No pictures have yet been released of the collection […]
Shout out to the OVO.
Visit streaming.thesource.com for more information Check out the latest addition to the OVO merch family “East End” and “West End” snapbacks in two colourways. It’s a T-Dot ting from Etobicoke to Scarborough. Take a look at the well designed hats and look out for them to drop these sometime in the future on their official […]
Call Michael Jordan Up & Mike Will Make It. Visit streaming.thesource.com for more information Drake announced his partnership with Jordan Brand in December during a concert stop in Nike‘s home of Portland Oregon. Shortly after, images of the OVO Air Jodan Stingray 10’s and 12’s were unveiled. Since the announcement Drake has been seen periodically […]
Visit streaming.thesource.com for more information Sell off the ting he’s a king in Toronto. Last night’s Toronto Raptors game against the Brooklyn Nets was significant in more ways than one. Other than it being a chance to slow down one of the hottest teams in the Eastern Conference (yes, you read that right), last night […]
This morning brought yet another big announcement from Drake. Visit streaming.thesource.com for more information Today, December 9th, at 9 a.m., the Nothing Was the Same rapper tweeted that he’ll be opening six pop-up shops across North America. New York, Miami, New Orleans, Chicago, Toronto, and L.A. are all to host the OVO “family” beginning December 14th. […]
Visit streaming.thesource.com for more information Whatever happened to that posthumous album? About a year ago, news surfaced that Drake was working on executive producing a posthumous Aaliyah album, and released an official single from the project on the horizon, the 40-produced “Enough Said”. Since then, we haven’t heard anything about the project, except criticism about […]
Visit streaming.thesource.com for more information Drake hits the city of Memphis in his new video for “Worst Behavior.” The more than 10 minute clip features guest appearances from Juicy J, Project Pat, MJG and of course, the OVO affiliates. Director X and Drizzy are both responsible for the direction of the video which features Drake […]
Visit streaming.thesource.com for more information “Diamonds twerkin’ on my wrist like Miley Cyrus” Riff Raff links up with 2 Chainz’s right hand man, Cap-1, and OVO producers, Boi-1da and Ravioli Ryan OVO for an anthem made for them “Real Boyz.” The track includes ad-libs from OJ The Juiceman and was premiered over at the DJ […]
Visit streaming.thesource.com for more information Sorry, we couldn’t wait Last night, Drake‘s 3rd, ridiculously hotly anticipated album, Nothing Was The Same, leaked to the internet, thus sending it in a frenzy. Aside from the multi-layered production, orchestrated by 40 and DJ Dahi among others, of course, Drake provided us with a slew–and we mean a […]
Visit streaming.thesource.com for more information Sorry, we couldn’t wait Last night, Drake‘s 3rd, ridiculously hotly anticipated album, Nothing Was The Same, leaked to the internet, thus sending it in a frenzy. Aside from the multi-layered production, orchestrated by 40 and DJ Dahi among others, of course, Drake provided us with a slew–and we mean a […]
Visit streaming.thesource.com for more information The rumor mill is grinding out some interesting new news about Drake‘s OVO Sound Imprint. Based on information gathered from Necole Bitchie (citing a Mediabase newsletter), OVO Sound, started back in December by Drizzy and his team Oliver El-Khatib and Noah “40″ Shebib has just inked a deal with singer Cassie […]
Drake is allegedly dropping his OFFICIAL single for ‘Nothing Was The Same’ tomorrow. Visit streaming.thesource.com for more information Apparently “Started From The Bottom,” and “All Me,” were only partial hits and not potential singles for Drake’s upcoming highly anticipated album Nothing Was The Same dropping September 17th. After releasing the 2 Chainz and Big Sean featured […]
Visit streaming.thesource.com for more information Drake’s success in hip-hop has given him the opportunity to explore the world outside of his home country, Canada. Although Drake can be anywhere in the world, he always goes back to Toronto, Canada to do the OVO Festival every year. Artists like The Weeknd and A$AP Rocky have performed in […]
Visit streaming.thesource.com for more information PARTYNEXTDOOR PartyNextDoor (October’s Very Own/Warner Bros.) If I told you that stuck somewhere between Drake‘s mysteriously potent sound and The Weeknd‘s abstract approach was the extra-terrestrial, psychadelic sound of PARTYNEXTDOOR, who happened to replace The Weeknd–who was thought to be the inaugural signee–on the OVO roster, would you be intrigued? […]
