Pony

Jay-Z’s Roc Nation Sues Iconix For ‘Massive Fraud’

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The New York Post’s Page Six has reported that Hip-Hop billionaire Jay-Z and his company Roc Nation are suing a city licensing firm, alleging it of bilking investors in a “massive years-long fraud,” according to a new lawsuit. Roc Nation first sold the men’s clothing brand Rocawear to Iconix for $204 million in 2007. According […]

10 Sneakers on Classic Rap Albums That You Can Still Cop Right Now

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Hip-hop and sneaker culture have gone hand-in-hand since Run-DMC first rapped about their adidas in 1986 — a move that led to a lucrative partnership between the Three Stripes and the three-man band, and ultimately created a lane others swiftly followed. From Jay-Z’s S. Carter deal with Reebok to Kanye’s current YEEZY deal with adidas, […]

Joey Bada$$ Joins Forces with PONY for Sneaker Collection

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Joey Bada$$ is bringing the classic shoe to the forefront. Earlier this year, Brooklyn rapper Joey Bada$$ teamed up with sneaker brand Product of New York (PONY) for their fall 2017 relaunch their signature shoe, ‘Topstar.’ Now, Joey Bada$$ has been appointed the creative director of PONY, and released his debut capsule collection with the brand. “Being crowned the […]

UBIQ x PONY Slam Dunk Hi “Opening Day”

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UBIQ x PONY Gives us the ‘Opening Day’      UBIQ has decided to collaborate with NY based brand PONY to release limited edition Slam Dunk Hi that will pay homage to the Philadelphia Phillies. The baseball team is the only one-name, one-city franchise in professional sports, super dope right? The features on the shoe is contrasted in […]

DKNY Unveils Collaboration With PONY

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In a fashionable clash of New York City titans, PONY and DKNY took to The Standard Hotel on the highline to reveal their new collaboration.