Rich The Kid and Polo G Link for “Prada” (Remix)

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Rich The Kid is back with a new release, updating his single “Prada” with Polo G. The “Prada” remix is produced by Spaceking and ADHD. “Prada” is a fiercely ominous banger, equipped with walking, low-note piano bassline, 808 cowbells, and rollicking hi-hats. Visit for more information Rich The Kid shows his versatility with a […]

adidas And Prada Announce New Partnership

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The Italian luxury-goods house, Prada and the industry-leading sportswear brand adidas have joined forces to start a new collaborative journey. The aim of this partnership is to investigate the realms of heritage, technology and innovation – and to challenge conventional wisdom through unexpected strategies. The new vision draws inspiration from the rich legacies of both […]

Shop Now: Prada Knit Running Sneakers “Black/Yellow”

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From the success of its relaunched Linea Rossa sportswear line to the clean pair of penny loafers we saw not too long ago, it’s safe to say that Prada is on a winning streak right now when it comes to providing the heat. The latest release to catch our eye comes in the form of […]

T.I. Rejects Gucci’s Apology and Calls for a Boycott

T.I.'s Restaurant Business Partner Files for Bankruptcy

High-end fashion label Gucci has received backlash after selling an item, a mask specifically, that can be easily attributed to blackface. The company has rolled out an apology, stating that it was an accident, but the Hip-Hop community is not quick to forgive, specifically T.I. Visit for more information The King hit Instagram and […]

Prada Jumps Back Into Sportswear By Relaunching Its Linea Rossa Line

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Back in 1997, Prada put a sportswear spin on the brand’s renowned high fashion steez with the debut of its Linea Rossa collection. The line of apparel went a bit obsolete in the mid 2000s, but now its back and in perfect timing to gel into the current “athleisure” trend going on right now. Visit […]

Grailed’s ‘Heatwave’ Drop This Week is Full of Resort-Themed Rares

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Much like its rare BAPE sale last week, online retailer Grailed is back for another Thursday drop in the brand’s “Heatwave” series — a weekly opportunity for fans to cop all the super rare items they thought would never see the light of day again. Visit for more information Advertisement For Week 6, the […]

PRADA Heats Things Up With Some Potentially Game-Changing Flame Designs


Words by Kyra Donahoo Visit for more information It’s a new era in the fashion game, especially with high-end brands tapping into Hip-Hop culture. The new designers and influencers that’ve created these dope finds have definitely succeeded our needs, and PRADA is the brand next up to start flooding our closets. “Feds taking pictures like […]

Prada Is Dressing Drake on His “Boy Meets World” Tour

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Nothing in Drake’s everyday life is basic. While not exactly looked at as a style icon or maven, Drake’s fashion is still very much luxe. Visit for more information From Drake’s performance last friday to November 20, Prada will be outfitting Drake with exclusive looks to wear for nine dates on the Boy Meets […]

Prada Gives The Bookbag Trend Life With Their Spring/Summer 2017 Collection


Mini bookbags are blazing as a 2016 summer trend and Prada has given them new meaning for their Spring/Summer 17 Men’s Collection, which embodies a casual hiking theme. Visit for more information The Prada Men’s Collection show in Milan was filled with bookbags, nylon zip- ups, athletic leggings and vivid colors. The looks are all […]