Label Execs Reveal How They Make Rappers Go Viral
They call it “The Pump Plan” based on the viral success of Florida Emcee “Lil Pump”. A formula for helping rappers go viral. A new report from Vulture examines how labels are snatching up viral sensations and cashing in big. WSo what’s the secret formula for getting rappers like XXXtentacion, Lil Pump and 6ix9ine to become […]
