SOURCE SPORTS: Women’s National Title Game Has Largest Basketball Audience Since 2019
South Carolina’s win against Caitlin Clark’s Iowa Hawkeyes in the women’s NCAA championship drew a preliminary audience average of 18.7 million on ABC and ESPN, with viewership expected to rise upon Nielsen’s final release. Visit streaming.thesource.com for more information Nielsen reported a peak audience of 24 million. This marks the most-viewed basketball game since 2019, […]