“Pour It Up” has been dominating clubs, specifically strip clubs, all year long. The hit single from Rihanna‘s Unapologetic album, has been in steady rotation on pop and urban radio, a consistent force on the Billboard charts and boasts a start studded remix featuring verses from Jeezy, T.I., Rick Ross and Juicy J. One thing has been conspicuously absent from the song’s year long dominance however: a music video. Creative differences with the director have been cited as the source for the video’s delay but finally Rihanna has given fans a behind the scenes look at what the video has in store. The burlesque style video includes plenty of flying dollar bills, beautiful women and even a little pole dancing from Rih-Rih herself.
The singer showcases the “artistic” side of stripping. In the visual, you’ll see these ladies do various attention-grabbing moves on a pole. At the end, you’ll hear Rihanna yell “No basics,” and boast about her girls twerking on water.
Viewers get commentary from Ri’s hairstylists and Oththan “Otheezy” Burnside, her choreographer. They speak on the bad gal’s personality and the goals of the visual.
Check out the BTS and look out for the video which will be dropping soon.
