Major League Baseball has plans with the budding social media service.
MLB will be airing “stories” on Snapchat on a day designated as MLB Wednesday, featuring curated content from baseball games and fans, making MLB the first sports league to offer weekly content through the ghost faced service. The NBA, NFL, and NHL have done similar things in the past, but not to this degree just yet.
There will be content from 3-5 games per week, which amounts to curated content featuring fans and updates from across games. The very first MLB Snapchat story came from the the Washington Nationals-Arizona Diamondbacks game on Wednesday May 13th. If you’re an MLB fan, be sure to check out Snapchat for the latest updates.
– Dylan “CineMasai” Green