Today, the Rookie USA Fashion Show will return to the runway during NBA All-Star Weekend, showcasing the world’s most fashionable kids and clothing lines.
Hosted by Tiki Barber and DJ Khaled, the show will showcase the latest looks from top international brands, Levi’s®, Converse, Jordan, Hurley, and Nike. The star-studded audience will include celebrity attendees DJ Khaled, Chris Paul, Victor Cruz, Tiki Barber, Adrienne Bailon, and Thomas Davis, with more athletes being confirmed every day. Influencers Dear Giana, The McClure Twins, Hails World, Mia the Mini Diva and Aiden Garcia will be rocking the runway this season.
Charlotte’s very own Mayor Lyles, R&B sensation, Anthony Hamilton and Carolina Panther Greg Olsen, Kyle Love, Captain Munnerlyn and former teammates Steve Smith, Charles Johnson and Thomas Davis will also have their families in the show.
The invitation-only Rookie USA fashion show, presented by Haddad Brands, will take place at Founders Hall in Charlotte to benefit DJ Khaled’s WE THE BEST Foundation – the Asahd Initiative and Tiki Barber’s Kulture City. The Asahd Initiative is to serve and donate to underprivileged children and was named after DJ Khaled’s son. Kulture City provides a sensory friendly environment for autistic children attending sporting events and other public places.
The Charlotte Hornets’ Little Stingers will perform along with kid DJ Case Dawson.
“I’m excited to be a part of the show this season to give love and support to my son, Asahd, and Haddad brands. #GRATEFUL,” says DJ Khaled.
“This is always a great event we love supporting the children and it’s always tied to a charity,” said Tiki Barber.
WHERE: Founders Hall, 100 N. Tryon Street, Charlotte, NC
WHEN: Friday, February 15th
PRESS CHECK IN: 4:00PM
RED CARPET: 4:30-5:30PM
SHOW BEGINS: 5:30PM SHARP