by Darby Jones
This year saw many positive changes for the cannabis industry. Midterm elections on Nov. 8 saw ballot initiatives regarding cannabis in five new states, including Maryland, Arkansas, North Dakota, South Dakota, and Missouri. This represents a step toward further erosion of the stigma surrounding cannabis and more widespread acceptance.
Investors saw new opportunities in the cannabis market in 2022, as limited-license markets, and even medical-only markets, are showing massive potential. Advancements in technology also propelled the cannabis industry to new levels this year. Looking ahead, 2023 is poised to be a big year as legal cannabis becomes a global juggernaut.
The cannabis industry will likely continue breaking records until most countries have passed legalization measures or launched their own regulated industries. As forms of legalization continue to spread across the world, brands such as luxury cannabis retailer Zootiez are leading the way.
Zootiez is a brand designed for the elevated cannabis connoisseur. Led by a team of Cannabis enthusiasts who genuinely care about the cannabis community, Zootiez offers everything from small-batched, high-potency strains to fashionable streetwear and merchandise. While Zootiez may be known for influencing culture, the brand’s exotic strains are resonating with top-shelf aficionados. It should not be surprising to learn that Zootiez specializes in creative and rare strains of cannabis that are popular among movie stars, rappers, and other A-listers.
The business model that Zootiez operates in takes inspiration from luxury and streetwear drop culture. For instance, brands such as Hermes or Louis Vuitton focus on high-quality, limited-edition drops instead of a continuous stream of mediocre product launches. By emulating these top luxury brands as well as through their innovative product drop strategy, Zootiez is disrupting the market for the better. With popular merchandise from trendy varsity jackets to sweatshirts to sweatpants to t-shirts and more, Zootiez is connecting with the younger generations.
While Zooties is a brand that is only two years old, officially, the team consists of legacy growers that possess more than 30 years of experience combined. The founder of Zootiez, from idyllic cannabis haven Humboldt, California, draws on his lifelong experience as he threads the needle delivering the industry’s new top strains. The Zootiez brand is well on its way to reaching a new level of prestige. We are excited about the next Zootiez product launch.
To learn more about the Zootiez brand, its premium cannabis, and merch please visit their website here.
