GRAMMY® Award-winning producer, songwriter, and rapper Jermaine Dupri has released a brand new single, “This Lil’ Game We Play” featuring Nelly, Ashanti, and Juicy J, via So So Def Recordings/Mass Appeal. The track, built on a hypnotic sample of Subway & 702’s classic 1994 hit, combines three powerhouse voices in a mesmerizing blend of R&B and hip-hop.

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Produced by Dupri himself, the song features sizzling hi-hats and synths that set the stage for Nelly and Ashanti’s anthemic hook. The duo delivers heartfelt bars, paving the way for Juicy J’s incendiary verse, adding to the emotionally charged vibe.

“This Lil’ Game We Play” marks the first release under So So Def’s new partnership with Create Music Group, bringing the legendary label and its catalog to Create Music Group. As the new Creative Director for Create Music Group, Dupri, transitioning from CEO of So So Def to Chairman & Founder, will also serve as the new Creative Director. His plans include expanding the company’s impact on the intersection of music and culture.


Dupri expressed his excitement about the new deal: “I have been looking for a home for the entire So So Def brand so I can continue to do what I started.”

You can hear the new single below.