There are paid and free opportunities to grow in popularity. At the same time, quality content is essential for both options. Even if you buy a lot of likes or views on YouTube, this does not guarantee you worldwide fame. Therefore, creative content a specialist can successfully promote should also be on the channel. Let’s look at music marketing examples. We’ll list several that we recommend trying.
Live, Streaming, and Reels on Social Networks
People should see you as a musician and a unique personality. This is the only way to increase popularity. At the same time, there are usually not many unsubscribes from devoted fans.
You promote tracks and yourself as a unique, creative person. The following social networks are suitable for communication and development of music marketing:
- Instagram.
- Twitch.
- TikTok.
- Facebook.
Platforms have tools that allow you to create engaged content with many comments. Be sure to include the ability to put reactions during the live broadcast.
The following can be the reason for communication and launching a video to support music marketing strategy:
- Visiting other countries.
- Recording a new track in the studio.
- Work processes with a team of musicians (including lunch breaks).
- Announcements and new performances.
- Concert tours.
- Funny situations.
Do not forget you need to act systematically. You may even launch columns for certain days of the week. People get used to such a schedule, and their hands reach out to open a live broadcast on their smartphones.
Placement in Spotify Playlists
It’s an essential tool on Spotify, and it’s free. The point is to offer your tracks to editors of large playlists before the official release. If the song is cool, a platform like Fresh Finds will gladly accept it. It’s an excellent chance for incredible popularity. The audience of these playlists is crazy.
What does this give to the artist:
- Trust among the potential audience. People like to learn about new releases through trusted channels.
- Growth of the fan club.
- Growth of subscriptions to other social networks using the artist’s name. Ensure you have already created accounts on YouTube, Instagram, and Facebook. Please pay attention to the check marks and the ability to purchase them from social networks. The icon indicates the page is official.
Remember, this way is the hardest. However, it’s a good indicator for talented people.
Get Views On YouTube
This goal is usually achievable through direct advertising on YouTube or promotion on social networks and other sources. At this stage, it’s not so important to distribute the number by week. If you order reactions or subscribers, then an even distribution is essential. Otherwise, you can even get a ban for cheating.
Channels through which you can get views:
- YouTube users.
- Visitors to social networks (Facebook, Instagram, etc.).
- Direct advertising while watching other videos.
Why buy views – to increase your song’s ranking and find it on the main pages and in recommendations.
Conclusions
To support the music marketing strategy, it’s worth constantly creating new publications, sharing behind the scenes, and communicating with people through comments. Moreover, the longer the conversation and correspondence, the higher the rating in the reader’s eyes.