In the dynamic landscape of the music industry, Jaloni Brown is a name synonymous with impactful change. As Senior Manager of DE&I at The Orchard and President of HUE, Sony Music Group’s influential Talent Advisory Group for Black, Indigenous, and People of Color (BIPOC), she’s not just advocating for diversity; she’s actively reshaping the industry’s culture.
Brown’s journey into DEI wasn’t a preordained path. With a background in accounting and finance, she experienced firsthand the often-isolating reality of being the sole person of color in corporate settings. This experience, however, became the catalyst for her transformative work.
“She turned observation into action,” a colleague remarked.
That action materialized in the co-founding of HUE in May 2019. Initially conceived as an Employee Resource Group (ERG) to provide support, HUE quickly evolved into a powerful force for advocacy. Under Brown’s leadership, HUE has expanded globally, with chapters in the UK, Los Angeles, and Germany. The organization has facilitated over 70 community initiatives, events, panels, and networking opportunities, fostering a sense of belonging and empowerment among BIPOC employees.
“HUE has created a vital space for authentic expression and connection,” said a Sony Music Group employee.
A pivotal moment for HUE, and for Brown herself, was the launch of the Courageous Conversation Series in June 2020. This initiative, sparked by Blackout Tuesday—a movement created by Brianna Agyemang and Jamila Thomas—provided a platform for employees to process the deeply felt pain and injustice following the deaths of Breonna Taylor, George Floyd, and Ahmaud Arbery.
“Those events demanded a response,” Brown stated. “We needed to create a space for open dialogue, for healing, and for actionable change.”
The Courageous Conversation Series became a crucial outlet, allowing employees to share their experiences and propose concrete steps for improvement within the company. This initiative was deeply personal for Brown, solidifying her commitment to shifting from finance to DEI.
“It was about listening, understanding, and driving meaningful change,” she emphasized.
Her work with HUE prepared her for her role at The Orchard, where she now develops and implements DEI strategies on a broader scale. Brown’s approach is characterized by a focus on systemic change, not just surface-level adjustments. She champions the evaluation of company policies, the implementation of inclusive practices, and the forging of strategic partnerships with diverse vendors, including collaborations with BIPOC-owned businesses like Cloudy Donuts and Abisola Whiskey.
“Jaloni understands that DEI is about more than just representation,” said a representative from The Orchard. “It’s about creating a culture where everyone feels valued and respected.”
Brown’s influence extends beyond internal initiatives. She has fostered strategic ERG partnerships with companies like Soundcloud, Spotify, and Tiffany & Co., expanding the reach and impact of her work.
Through her dedication and vision, Jaloni Brown is not only reshaping the music industry but also setting a powerful example for how companies can cultivate genuine inclusion. With the foundation laid by Brianna Agyemang and Jamila Thomas, and the ongoing efforts of leaders like Brown, the industry is witnessing a significant shift towards a more equitable and harmonious future.