Ari Lennox marks her birthday by releasing her empowering new single, “Soft Girl Era.” The GRAMMY-nominated singer is stepping into a phase of peace and luxury, embracing femininity while unapologetically demanding the finer things in life.
Produced by GRAMMY-winning duo Jermaine Dupri and Bryan Michael Cox, the track finds Lennox yearning for ease, singing, “It’s a hard knock life / Can you treat me right?” as she paints a picture of first-class trips and being a passenger princess.
“Soft Girl Era.” reunites Lennox with Dupri and Cox, the masterminds behind her first Billboard radio No. 1 hit, Pressure. This latest release signals a fresh chapter for the singer as she fully embraces her softer side.