ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Meek Mill, Michael Rubin and Robert Kraft attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)
On Saturday night, REFORM Alliance hosted its second Casino Night Gala at Ocean Casino Resort in Atlantic City, featuring an exclusive performance by Grammy-winning artist The Weeknd and raising over $20 million for criminal justice reform for the second consecutive year. Co-chaired by Michael Rubin, Meek Mill, and JAY-Z, and emceed by Kevin Hart, the black-tie event highlighted REFORM’s mission to transform the nation’s probation and parole system into one focused on opportunity and well-being rather than reincarceration.
Guests arrived at a luxurious evening with Armand de Brignac, D’USSÉ Spicy Sidecars, and Espresso Martinis, participating in a blackjack tournament, dinner program, live auction, and the Ovation Hall performance by The Weeknd. VIP attendees included Beyoncé, Travis Scott, Ice Spice, Quavo, DJ Khaled, Cameron Diaz, Odell Beckham Jr., Tyrese Haliburton, and numerous others from the entertainment, sports, and business industries.
ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Michael Rubin and Robert Kraft attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Jamie Foxx, Cameron Diaz and Benji Madden attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Winnie Harlow and Brooks Nader attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Odell Beckham Jr., Kevin Hart, Fabolous and Starino attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: Latto attends the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Meek Mill, Michael Rubin and Robert Kraft attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Dimitrios Kambouris/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) French Montana and Meek Mill attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: Jay-Z attends the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Dimitrios Kambouris/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Devin Armani Booker and Mark Birnbaum attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Dimitrios Kambouris/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Taylor Rooks and Coi Leray attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: Ne-Yo attends the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Micah Parsons and Tyrese Haliburton attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: Cameron Diaz attends the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: (L-R) Cameron Diaz and Benji Madden attend the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13:Benny The Butcher (C) attends the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: Corey Gamble attends the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)
The dinner program showcased REFORM’s impact, including 22 bipartisan bills across 12 states that have helped 850,000 people transition off supervision into work and family life. In Pennsylvania, reforms reduce incarceration for technical violations, while in Virginia, over 2,000 people avoided reincarceration for first-time technical violations in 2024 alone. Guests heard from James Severe, whose life was transformed by REFORM’s programs.
ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: Jessica Jackson speaks onstage during the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: James Severe attends the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Dimitrios Kambouris/Getty Images for REFORM Alliance)
The live auction featured standout items such as a round of golf with Tom Brady at Michael Jordan’s private Grove XXIII club for $1.8 million, a Megan Thee Stallion concert for $600,000, a George Condo painting purchased by Michael Rubin for $3.4 million, and works by Rashid Johnson and exclusive Audemars Piguet timepieces, including one from JAY-Z’s collection.
ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: Kevin Hart speaks onstage during the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)
Following the auction, The Weeknd delivered a 40-minute set performing hits including “Starboy,” “Blinding Lights,” and “The Hills.” Guests then joined a VIP blackjack tournament, with Andrew Ramus claiming the $1 million prize after competing against JAY-Z, French Montana, and Tyrese Haliburton. Surprise performances by Travis Scott, Ice Spice, Quavo, DJ Khaled, and Chase B added to the excitement of the night.
ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: The Weeknd performs onstage during the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Arturo Holmes/Getty Images for REFORM Alliance)ATLANTIC CITY, NEW JERSEY – SEPTEMBER 13: The Weeknd performs onstage during the Michael Rubin REFORM Alliance Casino Night Event on September 13, 2025 in Atlantic City, New Jersey. (Photo by Dimitrios Kambouris/Getty Images for REFORM Alliance)
Less than 0.01% of philanthropic giving goes to criminal justice reform. Because REFORM’s administrative costs are fully covered by its board, 100% of the $20 million+ raised will support law reform, grassroots expansion, job programs, and community-based initiatives to help Americans on supervision and those re-entering society after incarceration.