In one of the most historic nights in modern boxing, Terence Crawford defeated Saúl “Canelo” Álvarez by unanimous decision to claim the undisputed Super Middleweight Championship, delivering a performance that captivated audiences worldwide.
The highly anticipated clash, streamed live on Netflix as part of Riyadh Season in partnership with HE Turki Alalshikh, Dana White, Zuffa Boxing and Sela, drew an estimated 41.4 million viewers (Live+1), according to VideoAmp. That figure makes it the most-viewed men’s championship boxing match of the century. In the United States alone, an estimated 20.3 million tuned in live, with the bout peaking at over 24 million concurrent streams.
The sold-out event at Allegiant Stadium in Las Vegas brought in more than 70,000 fans and generated a $47 million gate, a record for the venue. Beyond the ring, the fight was a cultural moment, trending #1 on X in the U.S. and topping Netflix charts in 30 countries.
With Crawford now standing at 42-0, his career-defining victory not only cements his legacy but also sets a new global standard for streaming live sports. Netflix’s next live fight event, Jake vs. Tank, is scheduled for November 14.