Discover Your Air

Pia Mia, P.J. Tucker and JD McCrary Star in Nike Air’s ‘The Letter’ Campaign

PR Stills

Visit for more information The Foot Locker “Discover Your Air” creative platform to highlight Nike Air products continues, this time highlighting the lengths that people will go in order to get their hands on an exclusive pair of Nike Air Max shoes in “The Letter.” “The Letter” brings in Houston Rockets forward P.J. Tucker, […]

Shiggy Stars in Foot Locker x Nike Discover Your Air Commercial

Shiggy Stars in Foot Locker x Nike Discover Your Air Commercial

Shiggy has come a long way from creating and uploading skits to Instagram. Visit for more information The comedian is the face of the Foot Locker x Nike Discover Your Air Network: Airuption Commercial. He is seen inside of a Foot Locker store asking for a pair of sneakers. “Hey, do you guys have […]

Foot Locker Nike to Celebrate Air Max Day with Launch of the ‘Discover Your Air Network’

DYA Logo Alpha

Next week Nike will celebrate Nike Air Max Day (March 26) by launching the “Discover Your Air (DYA) Network,” an extension of the “Discover Your Air” initiative. The network will host unique programming that is inspired by cable television. Visit for more information The four flagship shows for the network will highlight different generations […]

Playboi Carti Unearths Nike Frequency Pack During Studio Session

FTL Nike Frequency PlayboiCarti

Foot Locker is encouraging fans and sneakerheads across the world to “Discover Your AIR” by dropping off a variety of sneaker packs in a partnership with Nike. Foot Locker is now working with Playboi Carti to “unearth” a time capsule that was left in his recording booth. Visit for more information Inside of the […]

The Nike Air Max “Discover Your Air” Pack Drops This Week

nike air max discover your air pack

Nike always has something perfect for the season, especially when it comes to its eclectic sneaker colorways, and the latest is a triple play of Air Max heat arriving in a super fresh “Hyper Jade” hue. Visit for more information Advertisement Created as part of the “Discover Your Air” pack, each Air Max model […]