J. Cole and Puma Debut Second Signature Sneaker ‘The Dreamer 2’

J. Cole and Puma Debut Second Signature Sneaker 'The Dreamer 2'

PUMA has officially announced the launch of J. Cole’s second signature sneaker, the Dreamer 2. The debut colorway of The Dreamer 2, “January 28,” is named after J. Cole’s song with the same name from his popular album 2014 Forest Hills Drive, which shares his birthday and the launch date for this first drop. The […]

PUMA Set to Re-Release J. Cole’s RS-Dreamer ‘Blood, Sweat and Tears’

PUMA Set to Re-ReleaseJ. Cole's RS-Dreamer 'Blood, Sweat and Tears'

PUMA is running it back on J. Cole’s basketball sneaker, the RS-Dreamer “Blood, Sweat and Tears.” “Blood, Sweat and Tears” are modulated by LaMelo Ball of the Charlotte Hornets and the kicks are inspired by the grit, determination, and hard work needed to accomplish one’s dreams, despite the obstacles faced or time passed. The sneaker […]

PUMA Hoops Expands Line with New Clyde All-Pro Silhouette

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PUMA has announced the newest addition to the Clyde Franchise, the Clyde All-Pro, a new silhouette that will escalate style and performance to the next level. The PUMA Clyde Franchise is inspired by Walt “Clyde” Frazier and the kicks that he ruled courts during the 1970s. The Clyde All-Pro is perfect for on-court training, features […]

LaMelo Ball Officially Joins the PUMA Basketball Roster

LaMelo Ball Officially Joins the PUMA Basketball Roster

The top prospect in the 2020 NBA Draft, LaMelo Ball, has formally signed a long-term partnership with PUMA. The youngest of the Ball basketball trio, LaMelo is a 19-years-old, poised to be the No.1 draft pick, and will serve as a brand ambassador for PUMA on and off the court, including a line of signature […]

PUMA Taps June Ambrose as New Creative Director


PUMA has announced legendary image-maker June Ambrose as its new Creative Director. Ambrose will take on the girl’s and women’s collection throughout 2021 and forward using a holistic brand approach. “Jay (Jay-Z), Emory Jones and I have had many conversations about style, sport, purpose and legacy,” said June Ambrose. “From these conversations, Jay then introduced […]

Kanye West: I’m Wearing Jordans Until I Get Board Seat At Adidas

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Kanye’s most recent Twitter rant is focusing on his deals with his YZY brand with GAP and his famed Yeezy brand with adidas. Kanye has officially declared that he is not releasing anything with GAP and he’s “wearing Jordans” until he sits on the board at sneaker giant adidas. Last week, Yeezy went overboard, claiming […]

PUMA x The Hundreds Team Up for New Clothing Collaboration

PUMA x The Hundreds Team Up for New Clothing Collaboration

PUMA and The Hundreds are running it back, teaming together again for a new line of footwear, apparel, and accessories that are designed with sustainability in mind. The new PUMA x The Hundreds collection is designed to increase awareness around environmental impact and drive home consciousness about how we dress. Sustainable materials used throughout the […]

The Marathon Clothing and PUMA Reveal the Forever Track Suit

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In continuance of the celebration of the late Nipsey Hussle, PUMA and The Marathon Clothing company have announced the Forever Track Suit. Nip cared deeply about the collaboration between PUMA and TMC, believing in the power of optimism, inspiration, and action. The Forever Track Suit elevates classic sportswear with a crisp, black and white design, […]

SOURCE SPORTS: LaMelo Ball Expected to Sign Endorsement Deal with Puma

LaMelo Ball Expected to Sign Shoe Deal with Puma

The potential #1 overall pick in this year’s NBA draft is reportedly signing a shoe deal with Puma. According to Shams Charania of The Athletic, LaMelo Ball is finalizing the deal with Puma, his first major deal since joining Roc Nation sports agency. When the Ball family was first introduced to the league, they were […]

Winnie Harlow Named as PUMA’s Newest Ambassador

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Winnie Harlow is the newest brand ambassador for PUMA and introduces the new Mile Rider Sunny Getaway. The Mile Rider is the first woman-focused sneaker added to the PUMA Rider sneaker franchise. It has a color combination that is inspired by retro ‘90s inspiration and comfortably cushioning for summer moves in or out of quarantine. […]

PUMA and The Hundreds Launch First Full Collection Together


PUMA and The Hundreds have announced a full collection developed by the fashions of high school cliques from the 1990s. The collection embraces the transformation of streetwear from the past three decades highlighting the preppy, jock, party crew, and 20/20 kids of today. The collection will bring. Range of tees, hoodies, shorts, tracksuits, and footwear. […]

PUMA to Support Women and Girls of Sport for International Women’s Day

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In celebration of International Women’s Day, PUMA is supporting girls and women around the world by giving away ultraviolet laces, the official color of International Women’s Day. For each pair of laces that are given away, PUMA will donate 1 euro to Women Win, a global leader in girls’ and women’s empowerment through sport. PUMA […]

J. Cole & PUMA Announce Multi-Year Footwear & Apparel Partnership

Former NBA Player Larry Sanders Says J. Cole Has "A Real Shot" At Making It In The NBA

PUMA officially announced its multi-year footwear and apparel partnership with Grammy award-winning artist, J. Cole.  According to PUMA’s global director of brand and marketing: “Cole’s involved in product creation, marketing campaigns and cultural guidance. He is going to be a key player in many of the things we do at PUMA moving forward and we’re […]

Puma x Dreamville Drops ‘The Dreamer’ Short Film


J. Cole’s Dreamville and Puma linked up on a new shoe line and to promote the upcoming brand, the Brands dropped The Dreamer on YouTube. The 5-minute film features a young boy named Jermaine, meant to be J. Cole, trying to work on his game during an adult pickup game at the local park. The […]

Lauren London Poses With YG, J. Stone, Killa Twan and Pacman Da Gunman for The Marathon Clothing X PUMA’s ‘Hustle and Motivate’ Collection

Lauren London The Marathon Clothing Hustle and Motivate

Lauren London is truly going the distance with Nipsey Hussle. The actress revealed a new collaborative collection by The Marathon Clothing and Puma called “Hustle and Motivate” on Instagram Thursday night. In a nicely crisp photo, London is seen fiercely posed with YG, J. Stone, Killa Twan, and Pacman Da Gunman, who are all documented […]