While El-P and Killer Mike arguably are two of the nicest rappers and influencers in the game throughout the entire calendar year, they also simply love the holiday season, as exemplified time and time again with RTJ seasonal themes.
The duo, of Run The Jewels collaborative fame, come hard with the Christmas sweater-inspired merch, holiday-theme “Run The Yules” videos and contests for fans.
As part of their 12 Days of RTJ Xmas, fans are invited to watch a video (one for each of the next 12 days) and following the clip, have the opportunity to win a daily prize.
As always, the creative direction and execution is on point with this project.
Check it out for yourself over on their festively-decked out homepage.