The Source has been a staple in providing the Hip-Hop community with insight on who is next courtesy of the Unsigned Hype. With an eye to all corners of the country to see who is up next in the game, Unsigned Hype perked ears to the likes of DMX, The Notorious B.I.G., Eminem and more. For this year’s SOURCE360 we introduce you to more artists you should take note of.

Visit for more information

Trips – Square Off Gang
Recently you may have caught a flick of Trips with Drake, that’s all you need to know about his pedigree as a star. The Harlem rapper is thorough and will rep Square Off Gang until it’s over. His street anthems bring his reality to life for those who don’t live it. Peep it in the “3000” video


Slim – Square Off Gang
You can’t mention Trips without bringing in Slim. The fellow Square Off Gang member also holds down the group and is currently riding the wave of his stellar effort Apology Not Accepted. Be sure to stream the release here and peep his latest video for “Gossip” below.

The road for Brillo to Source 360 contains a compelling story. We’ll let you dig to find out about it as you get addicted to his music. The Connecticut rapper is ready to go to battle in the game and makes it clear with his latest effort, The General’s Recruit, Pt.3. Get into the bars Brillo has to offer below.

Choppa Zoe
You may know Choppa Zoe from Money Violence but this year he has made a splash with music from his No Rap Check Ep. With “Athlete” leading the way the rapper has attracted the attention of Wyclef Jean and should be on your radar too. In April he told The Source “Ain’t no gimmick with me. I’m just myself. I got dope music. I feel like when you have good music you don’t have to wear a clown mask for people to look at you.” He definitely is letting the music talk.

Catch all of these artists, along with winners from our Unsigned Hype auditions, which is all apart of the SOURCE360 Conference. Grab your entry here.