Kawhi Leonard is taking care of work off the court, sharing a new song, “Waves,” featuring Gunna and Polo G. The single will be a part of his upcoming Culture Jam project, which is in partnership with the industry powerhouse Eesean Bolden.
The first-of-its-kind project celebrates the union of hip-hop, basketball, and community. The full release is set for later this year on Virgin Music Label.
This project was introduced by “Everything Different,” which featured YoungBoy Never Broke Again and Rod Wave, which brought in over 16 million combined streams.
Through a personal commitment to honor the legacy of the late Kobe and Gianna Bryant, Kawhi will donate a portion of his earnings from the project to the Mamba & Mambacita Sports Foundation, a non-profit organization dedicated to creating positive impact for underserved athletes and young women.
“Culture Jam is about celebrating the union of hip-hop, sports and community,” Bolden said. “Growing up, I was deeply rooted in both sports and music. Although I chose to pursue music as a career, sports remain a core aspect of who I am today. In making this project with Kawhi, we wanted to honor our culture and uplift our community.”
Culture Jam serves as a true collaboration between Leonard and Bolden with each bringing expertise and richness from their respective worlds. Leonard is a two-time NBA champion and Finals MVP, Eesean is the Senior Vice President of A&R at Warner Records, who is credited for over 16 million singles sold, multiple Hot 100 singles, and hit records.
You can hear the new single below.