With Super Bowl LIX set to take place in New Orleans, Lids and premium sports lifestyle brand ’47 have partnered with the city’s iconic Café Du Monde for a special-edition hat collection launching just days before the big game.
The collection draws inspiration from Café Du Monde’s signature green-and-white striped awning, featuring embroidered logos, beignet-themed interior details, and New Orleans-inspired slogans. The five-piece lineup includes the Café Du Monde x ’47 Pinwheel CAPTAIN RL ($49.99), featuring a bold pinwheel design and beignet recipe-inspired lining. The Café Du Monde x ’47 Pinstripe HITCH ($44.99) comes in green, brown, and black, showcasing vertical pinstripes and the phrase “Du what ya wanna.” The Café Du Monde x ’47 Super Bowl LIX CLEAN UP ($34.99) blends football and local flair, with the Super Bowl LIX logo, Café Du Monde branding, and “New Orleans” embroidered on the back.
Fans can grab the collection starting Thursday, February 6, exclusively at New Orleans-area Lids stores and a limited-time two-day pop-up at Café Du Monde’s Grandad’s General Store.
