BLUEPRINT GROUP
Current Rank: 12
Previous Rank: 8
As the musical industry continues to evolve, the major players are constantly in the process of adapting and adopting new means to present their product. For the past few years, many of the game’s biggest names—including: T.I., Lil Twist, Lil Wayne, Nicki Minaj, and Hit-Boy—have turned to The Blueprint Group for to help manage their transitions beyond music. The artist development and management company was founded by the merging of Cortez Bryant’s Bryant Management and Gee Roberson’s Hip Hop Since 1978. Their rapid increase in success stems from the creative marketing and branding ideas, and has allowed them to work with some of the biggest companies from AT&T to Gatorade. This year, The Blueprint Group made serious headroom with the signing of Hit-Boy, the successful launch of Nicki Minaj’s Pink Friday fragrance, and the strengthening of Wayne’s clothing line, Trukfit. If The Blueprint Group continue down the road they’re headed, even more success is in their future.—James Elliott